Video Marketing


You know the feeling. The one that emerges when you’ve poured every ounce of your blood, sweat, tears (and a little more sweat) into a marketing campaign…and the results are nothing close to what you’ve anticipated. As a professional video production and marketing company, we’re here to help navigate your video to reach its intended viewers.

How does video marketing work?

We’ve been there, done that, bought the t-shirt (the very Nice Shirt) and are ready to share our secrets with you. Never underestimate the power of a strong marketing strategy for your video. There are various aspects you need to take into account. 

  • Which platform will generate the most shares for this project?
  • Where are most of my customers hanging out online?
  • Which platform is most appropriate to the subject of my video?


No two videos will have the same answers. Having video is great. Knowing what to do with it is priceless. If you’ve baked the world’s most delicious pudding, but have nobody to taste it, it’s worthless. Clearly, the proof is in the pudding! You need an audience – the right audience.

That’s where Nice Shirt comes in.

Do you know social?

Once a video is produced, we know exactly how to roll it out over a range of online channels; getting it in front of the eyes that matter. For example, a lengthier explainer video wouldn’t get as much attention on Instagram as it would on YouTube. People browsing YouTube have a little more time to spare. There’s a reason Instagram videos are limited to 60 seconds. People are impatiently scrolling through their feeds, mostly without sound. This is the perfect pedestal for a visually strong video that’s short, sweet and to the point. It’s also important to have a service that provides in-depth reports on how your videos are performing.

This is just the beginning. Don’t panic – we’ll sit with you and explore all of your options, and get your video to all platforms that are relevant to your campaign.

Let’s get to work.

Call +1 (734) 926-9219 or pop us a message. Don’t let your marketing budget go to waste. The most impressive ROI of your career is just around the corner.